Background
The entertainment industry has been prey to mass robot ticket buying and price gouging for a couple of years now. Immer aimed to cut that down by providing its own, party-verified platform that would allow entertainers, users, and venues to collaborate and allow for affordable ticket pricing
Immer aims to cut out the middle man and allow entertainers the flexibility and reliability to be able to deliver the best to their audience.
Research & Planning
We relied on competitive analysis to shape our design systems while also making sure that they were consistent with the platform's already implemented designs. Our team took the task of researching other companies, gathering inspiration and valuable insights into their flows, design, and their decisions.
I performed an extensive sweep on the current market and its methods of onboarding, watching their flows and navigation maps, and gathering inspiration to ensure that we hit our design goals and ideation properly.
Key Takeaways
All onboarding screens researched were simple and easy to understand
Got to the main point fast and gave a quick overlay of the application
Used icons in places of text to convey ideas and messagesbetter
Key Takeaways
Integration of easily understood illustrationsResearch on how successful companies perform their onboardingGave the User Direction and Control over the Onboarding process
Ideation
Key Takeaways
Easily accessible onboarding upon first login
Clear-cut and precise instructions for account setup
Verify that the screens are welcoming and sets the tone for the rest of the app
Persona
Key Takeaways
Integration of easily understood illustrationsResearch on how successful companies perform their onboardingGave the User Direction and Control over the Onboarding process
Competitive Analysis
In analyzing the event management platform landscape, several competitors offer notable features in onboarding and multi-platform sharing:
Task Flow
DESIGN
Key Takeaways
I focused on highlighting key features such as event management, scheduling for attendees, and real-time analytics.
Incoprorated interactive tutorials and tooltips to provide immediate assistance
Priorititzed user engagement and clarity, the onboarding screens set the stage for positive and productive experiences.
Positive Experience
The onboarding experience we crafted was one that balanced both usefulness and ease of set up.
Positive Company Feedback
High company satisfaction ratings and positive reviews highlight the app's easily navigable interface and seamless onboarding processes.